News | November 8, 2001

SynXis Technology Enhances Posh City Club Hotel's Reservation Management Activities

Luxury Hotel Opens with Full Electronic Distribution Capability

MCLEAN, VA - Jim Kelly, President and CEO of SynXis Corporation, announced today that the City Club Hotel in New York City is complementing its upscale accommodations with the SynXis Agent® suite of Internet-based reservation management and distributions system. The City Club is located in the heart of New York City's famed theater district and one block from Fifth Avenue's upscale shopping. The hotel provides guests with the best in service; one of New York City's most celebrated chefs, Daniel Boulud, leads the DB Bistro Moderne, and luxury in the form of Hermes bath products.

Jeffrey Klein, the owner of the City Club Hotel, said, "We conducted an in-depth analysis of many reservation management and distribution systems and SynXis Agent clearly stood out as the best offering." Using the full suite of Agent, the hotel will strengthen its brand through all the electronic distribution channels available to them, including seamless connection to over 600,000 travel agents, over 1,200 Internet travel sites, direct reservations from its Web sites, and a private-label central reservation system.

"SynXis Agent maximizes room occupancy by connecting to a wider range of audiences through a variety of marketing channels. People are researching and making reservations through travel agents, Internet sites, the hotel's Web site, and by calling the hotel directly. We can update room availability and rates for each channel individually or all at the same time, yielding greater results for the hotel," Mr. Klein continued.

"Using SynXis products, City Club will have access to a full range of electronic distribution channels, reducing costs and enhancing revenue. We are honored to be the reservation management system of choice for this exclusive property that is unique among New York's luxury establishments," concluded Mr. Kelly.

About SynXis Corporation
SynXis® Corporation's Internet-based ASP solution delivers full electronic distribution and reservations management capabilities to the worldwide hospitality industry. SynXis Agent®, at the solution's core, empowers hotel operators to consolidate and manage hotel inventory from all sources - seamless GDS connectivity, over 1200 popular Internet travel sites, private-label central reservations systems, and full-service hotel Web sites. It also helps hotels build revenue by enabling them to independently manage each distribution channel from one easy-to-use control center. SynXis Agent does not require major upfront investment and hotels can realize substantial cost savings with SynXis' simple transaction-based pricing model. SynXis is the technology source for more than 1000 hotels, bed and breakfasts, resorts, and destinations, including, Harrah's, VIP International, Sutton Place, Coastal Hotels Group, Meristar, Colonial Williamsburg, and Jumeirah Hotels.

SynXis' corporate headquarters are in McLean, VA, with offices in Denver, CO, and Amsterdam, The Netherlands. For more information on SynXis and its products, please call 703-448-2530, e-mail info@synxis.com, or visit our Web site at www.synxis.com.

About City Club
The City Club Hotel is located at 55 West 44th Street. Its goal is to resurrect the spirit and location of New York City's once-popular private clubs. The renowned designer Jeffrey Bilhuber created an urban and cultural oasis and luxury retreat situation steps from Fifth Avenue and Times Square. World-acclaimed chef Daniel Boulud has established the DB Bistro Moderne, offering sought-after fare to hotel guests and the general public alike.