Newmarket International, Inc. Acquires Hospitality Information Services, Inc.

Portsmouth, NH - Newmarket International, Inc., the worldwide leader in sales and catering software solutions for the global hospitality and entertainment industries, announced recently the acquisition of Hospitality Information Services, Inc., the leading provider of market research information for the hospitality industry. Hospitality Information Services (HIS) is based in Walnut Creek, CA and will operate as a division of Newmarket International.

"HIS is the leader in delivering market intelligence solutions to the global hospitality industry, and our customers have been asking us for a market intelligence offering that will allow them to find new business, increase sales and generate more revenue," stated Jeff Hiscox, President and Chief Executive Officer, Newmarket International, Inc. "By combining industry-leading sales and catering and marketing intelligence solutions, Newmarket and HIS will bring to market a comprehensive and compelling offering, helping our customers gain an unparalleled competitive advantage while increasing overall revenue."

"We are excited to combine forces with Newmarket International," stated Steve Reiser, CEO and founder of HIS. "The acquisition by Newmarket provides a great opportunity for HIS to grow by leveraging Newmarket's industry presence and through expansion of HIS's products, services, and markets served. Newmarket and HIS serve the same core hospitality markets; therefore, HIS is the ideal partner to provide new, leading edge solutions to Newmarket clients worldwide."

Reiser will join Newmarket International, continuing as Vice President and General Manager, Hospitality Information Services. Reiser will manage all aspects of the HIS business, and HIS will continue to maintain operations and service existing customers out of their headquarters in Walnut Creek, California.

SOURCE: Newmarket International