Golden Tulip Receives HSMAI Award For Excellence In Web-Marketing
Amersfoort (the Netherlands)/Lausanne (Switzerland) - Golden Tulip is proud to announce its Bronze Merit Award for Excellence in Web-marketing awarded by the Hospitality Sales & Marketing Association International (HSMAI).
Tribute was paid to Golden Tulip for its winning entry in the competition at the 15th HSMAI Adrian Awards Show in New York City on the 24th January 2005. This year's contest attracted a participation of over 1,350 hotels and/or hotel companies from 45 countries around the world. Teams of experts from all sectors of the hospitality industry judged the winning efforts.
2005 is the second year in a row in which Golden Tulip Hotels, Inns & Resorts has received this award for its web marketing efforts on www.goldentulip.com.
Hans Kennedie, president and CEO of Golden Tulip, comments: "I am very proud to receive this Award for the second year in a row. Golden Tulip invests a large amount of resources to ensure that its websites are up-to-date, attractive and in the local languages of our guests. In 2004, we launched the Spanish, Portuguese and Chinese version of www.goldentulip.com and introduced the Best Internet Rate Guarantee. It is a great compliment to our team to see their efforts rewarded by a professional industry organisation such as the HSMAI."
HSMAI is the leading organisation of sales and marketing professional representing all segments of the hospitality industry. With a strong focus on education, HSMAI has become the industry leader in identifying and communicating trends in the hospitality industry while operating as a leading voice for both hospitality and sales and marketing management disciplines.
Golden Tulip Hospitality B.V. with its head offices based in Amersfoort, the Netherlands and Lausanne, Switzerland, is the owning company of Golden Tulip Hotels, Inns & Resorts, franchising some 251 hotels across 37 countries, with the majority of hotels being located in urban destinations across Europe, the Middle East & Africa. Golden Tulip's main assets include its intellectual property, hotel management division, franchise division and other shareholdings. Through its commercial alliance with TOP International Hotels, a German based hotel consortium, the French B & B Group and Australian Tourism Hotels & Leisure (THL), the combined portfolio comprises over 52,000 rooms in approximately 534 hotels. Golden Tulip offers a unique franchise concept for two brands, designed to implement international standards, whilst maintaining local flavours: Golden Tulip for the four star business and resort hotels and Tulip Inn for the three star category. TOP International Hotels offers hotel reservations, marketing and sales services to independent hotels. B&B Hotels are comfortable two star hotels throughout France and Germany. THL operates four brands, Grand Pacific Suites, Pacific International Suites & Apartments, Pensione and Plaza Hotels, in the three to five star segment in Asia Pacific. The Hotel Management Division of Golden Tulip Hospitality B.V. operates seven Golden Tulip and Tulip Inns in the Netherlands.
Source: Golden Tulip